As a global and exclusive ‘pret-a porter’ brand BGN’s foundation was laid with it’s first boutique opening in Paris in 1999. Today, the brand’s name spreads out in a wide geography such as France, Russia, Ukrain and Turkey as well as the number of boutiques at selective points increases day by day.
Making the modern women of urban life to look stylish and effortlessly chic every moment of their daily lives is the main goal of BGN.
Original designs raise the value of the brand each season and become real in the international design team’s Paris studio. Attention to detail is the key of BGN’s design philosophy. From the carefully selected colours to the exquisite fabrics, exclusive prints align with precision cuts to harmonize with refined finishings.
The brand’s style is identified with ‘easy- chic’ concept which combines contemporary elegance with a relaxed silhouettes, dressing a woman from morning to evening in pure and sensual clothes that spiced up with colours and prints for looks that compliment her personality.
BGN collections reach beyond the seasonal trends to focus on a unique style and quality, which aims to be truly compatible with the needs of contemporary women and continue to offer the best with a ‘timeless fashion’ sense to the customers.