Rising from the ashes of a waning industry as the diamond in the rough of couture fashion, Elvis Jesus have given sweet release to a sub culture of dedicated fans since their glittering launch in 1997.
Embracing a rock n roll philosophy born out of the counter culture musings of the likes of Kinky Friedman and Hunter S Thomson, Elvis Jesus epitomises the anti-capitalist dystopian rock and roll rumblings that have subverted the establishment as far back as people could think, write, chant and sing their passions.
Somewhere between the gutter and the stars lies Elvis Jesus, juxtaposing heroes with anti-heroes, rock with religion and fashion with politics. Using inky black humour, renegade design and painstaking hand applied couture detailing, Elvis Jesus portray a twisted tale of sex and drugs and sweet salvation.
Like the kid at the back of the class they mess with meaning and toy with The Man like cats with mice, making us want to join their gang, ride with them, sing with them and pray for them.
Each piece is subject to a meticulous design process, from the very beginnings of brainstorming amongst the close knit team to hand drawing the graphics that will eventually appear on the garments. No stage is complete until all are satisfied that the end product is not only remarkable, but unique. Rejecting the one - dimensional revolving door of season to season trends, Elvis Jesus builds every collection on the strengths of their heritage as a premium clothing brand with a loyal and passionate fan base.