Byblos is a ready-to-wear brand that embraces both the past and the future in a young and contemporary spirit. It is created in 1973 and brought to life initially by the creative genius of Gianni Versace, succeeded by Guy Paulin, and then by the English designers Keith Varty and Alan Cleaver.
In 2002 the Byblos brand is taken over by Swinger International which literally inundates it with its vast experience of Italian tailoring, fabric research and wealth of detail.
In 2006 Manuel Facchini takes over the line's artistic direction: the fashion designer's talent is unceasingly inspired by art, design and architecture, in a creative process that constantly aims towards innovation.
The Byblos man and woman are modern, dynamic, charismatic and independent, alert to fashion but never slaves to tendencies. The menswear and womenswear
collections are characterized by clean silhouettes, casual yet meticulous wearability, original proportions, tailored finishes, quality fabrics, researched colors, fabric mixes, innovative workmanship, sophisticated prints, and careful attention to details and accessories.