Waht is BLING MY THING?
For starters, Bling My Thing is among the pioneers in quality smartphone cases—specializing in iPhone models—that feature authentic Swarovski® accents. What sets the company apart from the rest is how it capitalizes on two important facets: unique style and high quality craftsmanship. These alone put us in a league of our own as we come up with individualistic designs that cater to varying preferences of smartphone users, as well as put utmost importance in creating superior level of production with our pool of skilled and well trained craftsmen.
How did we start?
What started out as a simple personal project sold on eBay turned into a highly successful business, which has definitely set the standards in the market for high quality Swarovski®-embellished smartphone cases. It all began with providing very unique crystal customization solutions to various corporations and sparkle-loving private clients, which included merchandise from international brands—such as BMW, Sony, Pentax, Swarovski, Nespresso, Microsoft, among many others. From coffee machines, power tools, and even so far as crystallizing a MINI Cooper for the Royal wedding of Prince William, just name it, and we surely can crystallize it.
In 2005, Bling My Thing came into fruition due to the growing demands of customized mobile phone devices worldwide, with Ayano Kimura at the helm as the brand’s chief designer and managing director. Inspired by the Japanese design trend called ‘Deko-Den,’ she wanted an avenue for her to personalize things by using nothing but the most luxurious yet affordable materials. Ayano brought about this trend to Europe—setting the company’s first home base in Berlin, Germany—and capitalized on Swarovski® materials, focusing on coming up with the crème de la crème of ‘deko-den’ creations for the more mature and sophisticated clients.
With the release of the iPhone that started the massive smart phone revolution worldwide, Bling My Thing turned its focus towards customizing and crystalizing smart phone cases that are very much in demand and truly one-of-a-kind in the world.
Where are we now?
Not long after the brand was established, we became the first ever company to obtain a “Made with Swarovski® ELEMENTS” license from Swarovski® AG for our superior technique and craftsmanship. There were hardly any other companies of this kind that had the capacity to carry out such major crystal customization projects worldwide—and with such level of skill and expertise. Our customization skills earned praises from customers, so much so that it put a jumpstart on the trend of crystal-blinged cases worldwide. The company was even featured in a feature article by TIME back in 2007. But as opposed to our competitors, Bling My Thing never expanded into mass production, prioritizing excellent quality over quantity through and through. With Bling My Thing, each case is guaranteed to be uniquely crafted and personalized to fit the needs and wants of women all over the world looking for smartphone cases that are utterly fashionable as they are functional at the same time.